Over 2 practical workshops (bring your laptop!) we will examine how Generative Artificial Intelligence (AI) can help revolutionise the creation of content for your digital marketing and wider day to day.

AI isn’t the future, it’s here now, with free tools and systems that can help businesses and organisations of all shapes and sizes, from private sector Start-Ups, to public sector learning institutions, AI changes everything!

We’ll cover:

• What is Artificial Intelligence?
• Current AI tools and systems to use right now (including ChatGPT and MidJourney)
• Automating Digital Content for Blogs, Social Media and PR
• Using AI for business strategy and customer profiling
• The pros and cons of AI usage

Part 1 – Generative AI for Visual Content

We know you’ve heard of Artificial Intelligence, but don’t et caught up in the hype – get real practical advice you can implement today using free (or low cost) AI tools like Canva, MidJourney, Adobe Firefly and D-ID to create amazing graphics and videos to help with marketing and promotion. From logos and webpage mock-ups, to product prototypes and high-resolution photorealistic masterpieces! Creating visual content is easier than ever before, and we’ll show you how in the first of our workshops.

In advance of this session, attendees are encouraged to create free logins at Canva, Adobe Firefly and D-ID.

To book a place, click here.