Be part of something bigger

With the prospect of more and more people working from home for a longer period, this webinar will cover some of the ways to deliver great customer service while working from home.

In this webinar we will explore the key ways we can deliver great customer service while working from home. As there is an increasing likelihood of home working for some time, we will look at some simple and practical examples of how we can continue to deliver great customer service while not in the office.

Some of the topics we will cover include:

• What is great customer service and why is it important for my business
• How can working from home change the service we provide
• What are the barriers to giving great service from home
• What are the key actions we can take to give great customer service from home

To book a place click here.

This is an introductory workshop aimed at people who are interested in creating a podcast for their business or appearing as guests on other people’s podcasts.

It will give you al the information you need to get started and a slight understanding of what podcasts can do for your business.

Your trainer, Colin Kelly, is a former broadcaster and journalist best known for his work with BBC Scotland and BBC Radio 5 Live. He also produces his own successful podcast and will share with you the secrets of success and the equipment that can help, even if you’re on a very limited budget. We’ll cover the basics such as how to set up and publish a podcast, simple steps that you can take to improve the sound quality and how to use your voice and other techniques to keep your audience engaged. Simple production elements such as basic editing and adding music will be included.

You don’t need to bring anything with you as equipment will be provided on the day.

To book a place click here.

This webinar will give you 30 uncomplicated, effective steps that you can do yourself for free that will help strengthen your digital presence.

What to expect from this event

• Making sure you understand what you’re doing and why
• Helping you gain control and organise your assets
• Be confident in knowing not only what content you should be producing, but where you should post it to be of most help to your customers and potential customers.

You will leave feeling motivated and with a sense of purpose. Confident that even if you don’t complete all 30 steps you are doing something constructive to help your business during this time.

To book a place click here.

Looking to improve your email marketing or implement it into your business? We’ll take you through the key principles.

Email marketing is one of the most effective ways for small businesses to communicate directly with customers and prospects. Here we will cover:

• Popular email marketing tools
• Common goals for email marketing and examples of best practice
• Practical demonstrations of how to create email templates and set up campaigns on the platform MailChimp

Coaching sessions are “hands on” events, and we encourage participants to be ready to execute the relevant actions during the session in real time with support from our experts.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.

To book a place click here.

Pricing is the basis of your business, get it right it becomes the best marketing too you can have, get it wrong and your business may face making a loss.

This workshop considers a number of techniques to review pricing, what considerations you need to take to deliver a successful pricing strategy.

As a result of this session, delegates will be able to:

1. Pricing your products or services correctly is the path to profitability
2. Using a range of tools and techniques this course will consider how best to look at the cost of your service or product and how you can then price for success

A 2 hour webinar which will be practical and results-oriented. Working with a set of core presentational slides he core content will be a mix of knowledge delivery, discussion and the presentation of your approach to pricing.

To book a place click here.