Be part of something bigger

This workshop is the second of a 2-part series. Having researched and planned your new venture in Workshop 1, you will leave this workshop wit an understanding of the skills you need and the actions you need to take to market and manage your business. Ideally participants will have attended Workshop 1.

This workshop will:

• Provide an introduction to marketing
• Outline the basic elements of creating a marketing plan
• Highlight the key aspects which need to be managed in the business
• Outline the basic elements of how to manage the books

This half day workshop will be practical and results-oriented. After introducing each topic and explaining the relevance, we will introduce tools that can be applied at that stage. You will have the opportunity to discuss and plan how you will implement these tools.

To book a place Click here

Digital marketing can deliver real world business growth, and this workshop will show you a practical strategy for success.

This inspiring workshop will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads.

These steps include establishing what your customers are looking for, providing relevant content, content publication and content amplification.

You will learn time -efficient techniques for developing these elements so you can confidently drive mire traffic to your website. We’ll help you understand the digital trends and equip you to work more strategically with the big search engines (Google, Yahoo and Bing) to improve the quality of your search results.

This is a ‘DigitalBoost’ event which is funded by Digital Scotland and delivered by Business Gateway.

To book a place Click here