october, 2025

17oct10:00 am12:00 pmBusiness Gateway Workshop - How to Optimise your Content for AI Overviews and ChatGPT

Event Details

Learn five actionable tips to optimise your website for AI-driven search results, ensuring better visibility and relevance in the age of intelligent search.

As AI continues to shape how search engines deliver results, optimising your website for AI-driven search is essential for maintaining and growing your online presence. From tools like ChatGPT and Gemini to advanced alogorithms in Google and Bing, search is becoming more intuitive, personalised and conversational.

In this workshop, we’ll explore:

  • The evolution of AI in search and its impact on SEO.
  • Five essential tips to ensure your website is optimised for AI-driven search results.
  • Strategies for creating conversational content that aligns with user queries.
  • The importance of structured data, E-E-A-T signals, and topical authority in AI optimisation.

By the end of this session, you’ll have a clear understanding of how to adapt your SEO strategy to meet the demands of AI search and future-prof your website for the next generation of search engines.

Outcome of Attending

Participants will:

  1. Understand how AI influences search rankings and results.
  2. Learn five practical techniques to optimise websites for AI-driven search.
  3. Gain insights into crafting conversational, intent-driven content.
  4. Walk away with actionable steps to stay competitive in an AI-dominated search landscape.

To book a place, click here.

Time

(Friday) 10:00 am - 12:00 pm

Location

Ingram Enterprise Centre - Kilmarnock KA1 1DD

30 John Finnie Street

Organizer

Lynsey Garrick01563 576481 Ingram Enterprise Centre, 30 John Finnie Street Kilmarnock KA1 1DD

Business Directory

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