Events

This workshop is designed to equip you with the essential skills and knowledge needed to create compelling, high-impact content that resonates with your audience and drives engagement.

Key Takeaways:

1. Understanding Social Media Platforms.
2. Content Planning and Strategy.
3. Creative Content Development.
4. Copywriting for Social Media.
5. Engagement and Interaction.
6. Analytics and Performance Tracking.

Benefits of Attending:

• Gain practical skills and actionable insights to improve your social media content creation.
• Receive a comprehensive guide and resources to implement in your own social media strategy.

Don’t miss this opportunity to elevate your social media content and connect with your audience in more meaningful ways. Reserve your spot today!

To book a place, click here.

Write award winning entries that do you justice and get the results you deserve.

There’s an art to writing award entries. Every year, highly successful businesses fail to win awards, not because they don’t deserve to, but because their written entry submissions aren’t strong enough. Your trainer for this session, Colin Kelly has won, lost and judged various industry awards in his career. He’ll show you how to write award entries that catch the eye of the judges, meet the criteria and get results. This session will make specific references to this year’s Ayrshire Chamber of Commerce Business Awards but will include lots of advice and tips suitable for any business awards you enter.

To book a place, click here.

Increase your chances of online success by better understanding how to plan and curate good content, schedule it using a social media dashboard, and improve efficiency through simple automation.

Businesses who plan their content in advance, aligning all channels with actual business objectives, customer themes and national events, and then schedule it to ensure it reaches the target market at the right time, on the right platform – hugely increase the chances of achieving impact.

In this workshop, you will learn how to:

• Plan content based on your business and your customer needs.
• Evaluate current social media dashboards and management tools.
• Create a social media content calendar and schedule updates automatically.
• Reach more people through your blog and email newsletters.
• Implement simple automation techniques to increase efficiency.

Having great content is just the start. We will help you better organise and setup your content strategy through simple planning and effective scheduling, to achieve great business results.

To book a place, click here.

Aimed at those looking to become an employer for the first time. It covers practical guidance on what is required legally both pre and post – employment.

This workshop will:

• Preliminary steps such as job descriptions and salary.
• Recruiting new staff.
• How to confirm a job offer.
• Registering as an employer with HMRC.
• Your obligations when an employee starts work.
• Health and safety legislation and employers’ liability insurance.
• Managing staff performance.

By the end of the workshop you will have a structured plan for taking on staff.

To book a place, click here.

Elevate your digital marketing strategy with our course on “Building Social Media Campaigns”.

Elevate your digital marketing strategy with our course on “Building Social Media Campaigns”. Designed for both beginners and seasoned advertisers, this course equips you with the tools and techniques needed to craft engaging and impactful social media campaigns. Building upon the fundamentals of ad placement, we delve into the art of audience segmentation, content creation, and campaigns optimisation. Whether you’re looking to amplify your brand presence, drive conversations, or foster customer engagement, our comprehensive curriculum empowers you to harness the full potential of social media marketing. Join us and unlock the secrets to building campaigns that captivate, convert, and conquer.

To book a place, click here.

Unleash the power of AI in keyword research to refine your SEO strategy, discover hidden opportunities, and stay ahead in the competitive search landscape.

As search trends evolve, so do the tools and techniques needed to keep up. Artificial Intelligence (AI) has become a game-changer in SEO, particularly in keyword research. By integrating AI-powered tools and strategies, you can uncover new keywords, analyse  search intent more effectively, and predict emerging trends with precision.

This workshop will cover:

• The role of AI in modern keyword research.
• How to use AI tools to identify high-value keywords and long-tail opportunities.
• Strategies for analysing search intent and user behaviour with AI insights.
• Practical examples of combining AI with traditional research techniques for maximum impact.

Whether you’re aiming to refine your existing SEO strategy or looking for innovative ways to outpace your competitors, this session equips you with cutting edge approaching to supercharge your keyword research.

Participants will:

• Understand how AI is revolutionising keyword research and SEO strategy.
• Learn to use AI tools to discover untapped keyword opportunities.
• Gain insights into aligning keywords with user intent and evolving search behaviour.
• Develop an actionable plan to enhance their SEO results with AI-driven research.

To book a place, click here.