Be part of something bigger

This workshop is aimed at new and existing businesses which are looking to use Xero to manage their bookkeeping or would like a refresher on how to use Xero.

Delegates will leave this course with a greater knowledge of what cloud accounting is and how it is beneficial for your business. We will look specifically at the accounting software Xero in detail including how to set up a Xero account, link and reconcile bank accounts, create and personalise sales and purchase invoices, view relevant reports and use contacts feature.

As a result of this session, delegates will be able to:

• Set up a Xero account
• Link and reconcile bank accounts
• Create and personalise sales invoices
• Create purchase invoices
• View relevant reports (Profit and Loss, Balance Sheet, Aged Debtors and Creditors)
• Use contacts feature

To book a place, click here.

This workshop will equip you with the networking skills necessary to build effective networks.

This workshop will:

• explain the importance and benefits of effective networking
• discuss the impact of first impressions and body language
• help you describe your business in a consistent and interesting way
• reveal the importance of active listening
• identify networking opportunities
• assist with planning the development and maintenance of regular networking contacts

By the end of the workshop you will have developed a strategy for establishing and maintaining stable business relationships.

To book a place, click here.

This session is ideal for businesses attending trade shows.

Trade fairs are a very efficient way of creating face to face meetings with buyers at a time when they are happy to talk and often evaluating new potential suppliers. This session will provide a great range of really practical tips and techniques etc. In particular, the session will be very useful for Ayrshire businesses taking stands at the Re-Connecting Ayrshire B 2 B exhibition during Ayrshire Business Week.

To book a place, click here.

Confused by GA4 or Google Search Console? This webinar is for business owners and marketers who want to understand what their data is actually telling them, without the overwhelm.

Are you staring at Google Analytics 4 or Search Console and wondering what it all means? You’re not alone.

This session is designed for business owners and marketers who are tired of feeling lost in their data. We’ll show you how to use ChatGPT and Gemini to break down your GA4 and Google Search Console reports into plain English, so you can finally understand what’s working, what’s not, and what to do next.

You’ll learn:

• How to ask the right questions in and write the right prompts for AI tools to get meaningful answers.
• How to use your data to make confident marketing decisions.
• Where your traffic is coming from, and what’s driving visibility.
• Simple strategies to act on what you learn.

Practical, step-by-step guidance with AI support to make your data work for you, not against you.

To book a place, click here.

Learn how to stand out, connect with purpose, and turn LinkedIn from a passive CV into a powerful networking and marketing tool.

LinkedIn is more than just an online CV – it’s one of the most powerful platforms for building business connections, generating leads, and growing your personal or professional brand. But most small business owners don’t use it to its full potential.

This hands-on session will walk you through how to improve your LinkedIn profile and use the platform more strategically to make real connections with people who matter to your business.

You’ll learn:

• How to optimise your LinkedIn profile so it’s clear, credible, and compelling
• What makes a good first impression on LinkedIn (and what to avoid)
• Ways to grow your network organically – without spamming
• How to engage with the right content and start real conversations
• Tactics for getting found by the people you want to do business with

Whether you’re brand new to LinkedIn or you’ve had a profile for years but felt like you never quite “got it”, this course will help you use the platform with more purpose – and see better results from the time you spend there.

To book a place, click here.

An opportunity for new & existing Ayrshire businesses to meet with Business Gateway & each other over lunch!

Join us for an in-person networking lunch! You’ll hear from our advisers, be surrounded by local business owners and our team will be on hand to offer advice or answer any questions.

Meet, connect, and collaborate with fellow business owners, meet our business advisers, and book a free 1-2-1 surgery session with an adviser, tailored to YOUR business.

Bring your business cards! There will be the opportunity to introduce your business and take part in a 1-minute speed pitch!

There will be a complimentary lunch for you to enjoy as you network.

To book a place, click here.

Learn how to speak with confidence and conviction about your business. Establish your key messages, capture the attention of your audience and convert them to your point of view.

This webinar will give you tips on how to present your business in the best light, whether in front of an audience, at an event, pitching for investment or fine-tuning for networking events.

Using various interactive techniques and examples, you will leave with confidence to represent your business vision, goals and ‘call to action’ in any environment to help promote your product or service.

To book a place, click here.

Whether you’re promoting a business, managing a campaign, or just starting out in marketing, this session will give you practical knowledge you can put to use straight away.

Don’t feel overwhelmed by jargon, numbers, or complicated tools!

This plain-English, beginner-friendly workshop is designed to help you start measuring the impact of your marketing with confidence. You don’t need to be a data expert or have fancy software — just a desire to understand what’s working, what’s not, and how to make better decisions.

We’ll cover:

· What “Return on Marketing” really means (without the buzzwords)

· Simple ways to track the success of your activity — even on a small budget

· Common marketing goals and what to measure for each one

· Easy tools and methods to get started

· How to make sense of the numbers and apply them to future plans

Whether you’re promoting a business, managing a campaign, or just starting out in marketing, this session will give you practical knowledge you can put to use straight away — no spreadsheets or stress required.

To book a place, click here.