With the popularity of online review sites such as Trip Advisor on the increase, it’s becoming more important for businesses to monitor what is being said about them.

In this workshop you will learn how to listen to what people are saying about your brand, and receive tips on how best to a respond to online reviews and general comments (positive and negative).

Businesses can no longer rely on their own online marketing messages. It is estimated that 90% of consumers read online reviews before visiting a business, and 88% of consumers trust online reviews.

This workshop will highlight both the necessity and benefits of trusted and reputable online marketing content.

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